Power Up Your Network: LinkedIn’s gaming gamble

LinkedIn
LinkedIn

What could be the reason behind LinkedIn, which has always been the center of professional networking, trying something new – a game? Have you imagined that you are improving your abilities and networking while you are playing relaxing games?

If the viral technology of puzzle games dictates LinkedIn, we’re going to be creating games that are based on our enjoyment of brain teasers. While giving you a playful spin on Wordley’s comparison, we’ll also cover a professional angle. These interactive games can have a quiz-type pattern with industry insights, learning-related puzzles, or even problem-solving activities related to team building.

As of writing, only one of the possibilities is clear and that is to represent leaderboards as a method of showing the scores achieved by companies. This can contribute to cordial competition among employees and such initiatives can also be incorporated as employer branding measures.

This is their first venture into gaming in which their owner Microsoft, the gaming giant, is a big player. What would it look like if there was a meeting with Xbox or an Easter egg, the game series, through Halo? Only time will tell.

LinkedIn is the latest platform to start exploring how gaming can be used as a strength. Thus, The New York Times’ win with Wordley gives hope for partnership. Yet Facebook’s struggle with its standalone gaming app lets us understand the need to adjust to the new situation.

LinkedIn’s approach is smart: taking advantage of trendy culture and being as professional as possible. This new step could be a new way for us to reach others on the platform, giving rise to a new form of networking that is captivating and highly interactive.